14 ott 2024
Santa is gearing up for Xmas, and so should you!
The most wonderful (and busiest!) time of the year is fast approaching, and for resellers in the jewelry business, it’s almost already too late to start preparing. As a jeweler, you know how crucial the holiday season is for your sales—but the key to having your beautiful pieces sparkle under Christmas trees is planning now.
Getting ahead of the holiday rush is essential to avoid disappointment. Manufacturing timelines inevitably stretch as we approach December, and with more orders comes more pressure. Whether you’re ordering chains, necklaces, religious pieces, or anything else really, time is of the essence!
For resellers, factoring in production and shipping times is a must. What feels like a comfortable lead time today could easily get swallowed up by the holiday rush. Brands that thrive during the season are those who planned in advance, taking into account not only the demand surge but also potential delays.
So, if you haven’t already, now is the moment to finalize your orders and ensure your stock will be ready to shine for the holiday season. Let’s work together to make sure your customers find the perfect piece of jewelry under their Christmas trees. 🌲